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E-Books

Digital Marketing Guide for Small and Midsized Businesses

Digital Marketing Guide for small and midsized businesses

Use the internet to boost sales and online exposure. It's a simple situation: The Internet is virtually everywhere. Therefore, we must take advantage of this platform to increase our exposure and, in doing so, reach new markets. Learn how digital marketing can potentially reduce your budget and increase leads...at the same time!

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Strategic and Digital Marketing Guide for Nonprofits

Digital and Strategic marketing guide for nonprofit

Those strange to the nonprofit sector may not fully perceive the complexity of supporting a cause. Truth is, nonprofits undergo constant public and regulatory scrutiny and compete with hundreds or thousands other organizations and causes, while aiming to perform activities that generate revenue to support the mission. Unfortunately, many nonprofit leaders don't take advantage of marketing...

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Strategic Marketing Guide for Startups

Strategic marketing guide for startups

Conquer the market, boost brand exposure, and land new clients. It is important to understand that, at the end of the day, everything comes down to providing a niche with a solution to a problem or an opportunity. However, during the initial stages of business development, its complexity becomes evident. A formula for success doesn't exist per se; however, there are certain elements that every startup needs to succeed.

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Strategic and Digital Marketing Guide for Higher-Education institutions

Higher-Education Marketing

Colleges and universities undergo constant public and regulatory scrutiny and compete with hundreds or thousands other organizations, domestic and international; the objective is to exalt their core values, impact, prestige, and uniqueness to attract, entice, and engage a diverse body of students and supporters.

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Marketing Guide for the Ideal Website

Marketing guide for the ideal website

Expand your market and boost sales with an intelligent website. Using the Internet in our advantage, we can create a solid online presence to reach new markets, persuade audiences, and increase sales. The foundation of this strategy is a website that responds to our needs and goals.

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